In recent years, coworking spaces have changed our thoughts about work and workspaces. As they continue to expand, what used to be the domain of freelancers has grown beyond its initial market. Today, more corporations are also taking advantage of the benefits of operating out of a coworking space. That is why we will look closely at who uses coworking spaces and why they use them.
But first, let us look at what coworking is. These are flexible workspaces that serve as an alternative to traditional offices. Coworking spaces provide users access to the same amenities as in a conventional office space but at a lower cost and without the related overheads.
Now that we have a better idea of a coworking space, let us take a closer look at who uses coworking spaces and why.
Freelancers & remote workers
Freelancers tend not to have a permanent office outside their homes, and remote workers are also likely to operate from home. The issue with working from home is that homes are usually full of distractions and lack opportunities for social interaction. By using a coworking space, freelancers and remote workers can get a break from their routine, step away from home and meet new people.
Startups & small businesses
Startups and small businesses have similarities in choosing a coworking space. The main reason is usually financial; traditional offices cost too much to fit into the budget of startups or small businesses. Coworking spaces allow them to have all the amenities of a conventional office and even access extra benefits such as front-desk services and IT support at a significantly lower cost. And the flexibility of coworking spaces means they can scale their usage with their growth without worrying about being locked into a contract.
Corporate entities that would otherwise be operating out of conventional offices are starting to see the advantages of coworking spaces. They might find the cost of running and maintaining an office too expensive. That is especially the case if they are operating in multiple international locations and want to avoid setting up offices worldwide. Coworking spaces allow them to offer employees a workplace to use and work from as a team without having to deal with rent and overheads.
Business travellers are people who are travelling for professional reasons. They tend to use coworking spaces to work from when they are away from their offices while travelling. The adaptability of coworking spaces and their range of amenities allows business travellers to operate at their best, even when they are far from home.
You should now have a better idea of the types of customers that a coworking space attracts and why. The many benefits of a coworking space attract a wide range of customers. For some, the appeal is to be able to remote work at a place that is not their home where distractions may be present. For others, they offer a traditional office’s conveniences and amenities at a lower cost or with far greater flexibility than would be possible there. And for others, coworking spaces give a sense of community and the ability to network among like-minded professionals, not just in their business and industry but also beyond them.
If this has been a helpful read, do let us know in the comments below. And be sure to check out some of our other blogs and articles for more information and tips on coworking and shared workspaces.
CoSpace was founded in 2017 to cater to the particular needs of small business owners, freelancers and entrepreneurs unable to find the proper workspace to meet their requirements. At CoSpace, we have built a space that allows our members to work, network and collaborate with like-minded professionals in a peaceful and productive environment. Call us to book a visit to our vibrant and productive workspace to see if we fit your needs.